Business Development Workshops - Just Enterprise
Just Enterprise are offering a series of half day business development workshops on crucial aspects of social enterprise activity. Aimed at employees and members of existing enterprising third sector organisations, the events are FREE to attend and are scheduled in response to demand for specific topics and themes:
Business Planning
If an organisation doesn't know where it's going then the chances are it will probably end up somewhere else. This business planning workshop will help you to review your current strategy and begin to plan how you want to deliver your services in the future. Covering the stages involved in developing a business plan, as well as the tools and techniques that can be used to gather and assess information, the session will be fully interactive allowing participants to share knowledge, experience and ideas.
Costing
One of the most important issues for an organisation is to determine the cost of the services/products you provide. In order to recover your costs and pitch services/selling prices at the right level it is essential to have accurate knowledge of what your service actually costs. This workshop explains how you can accurately cost your services on a full cost recovery basis. Using recognised techniques, the workshop uses ‘live’ data from an organisation that delivers four separate services and demonstrates how to reallocate all central and administration costs to each service.
Pricing
Do you know how to set prices for the services/products your organisation provides? Are you leaving additional earnings on the table when you pitch your prices or are you not sure? This workshop will show you how to price your services and explains a variety of techniques used in product pricing.
Marketing
How does your organisation move to a marketing perspective? What strategic and tactical questions do you need to answer and is there an advantage in promoting your social aims? Attendance at this workshop will help you with these questions and more.
Market Research : A Beginner’s Guide
Aimed at individuals in social enterprises who are non-research practitioners but who may need to undertake basic market research within their role. This could be in relation to business planning and management, funding applications or assessing the demand for new products and services. The workshop will provide an introduction to market research including:
What is market research and why do we do it?
Different approaches and tools
Tips and techniques
Working with external researchers
More Details available here:
[url]http://www.justenterprise.org/learning_page_4.php[url]
and via the leaflet below.
| Attachment | Size |
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| Just Enterprise Business Development Workshops Spring 2012.pdf | 119.77 KB |








